Methods Of Operation Of Departmental Stores

Methods Of Operation Of Departmental Stores

Departmental store is large size retailing organization. Generally, it is set up in central places of big metropolitan areas and towns. Departmental stores sell so many varieties of goods that the majority of the needs and wants of customers are satisfied at the same store. Generally, departmental stores are controlled and founded as joint stock companies. Departmental stores are managed and operated by an over-all manager or executive director under the control of the board of directors.

Departmental stores are divided in different independent stores. Separate supervisor is appointed for each department. They work under the leadership of general supervisor and become responsible to the general manager for the procedure of their division. Each department obeys policies, rules, regulations, and directions formulated by management. Each department may have a separate office and account section. Different sections such as sales promotion, customer services, account etc. are established in departmental stores according to type and necessity of goods.

  • Vol. 93, no. 2, May 2003
  • Implement New/Update Systems and Procedures
  • Brings True Mixture of Teamwork
  • Consider where activities can be simplified, automated, or removed

Departmental stores adopt the centralized purchasing and decentralized sales policy. It gets all types of advantages of a large-scale business. Departmental stores can get relative benefits such as discount in price, transportation, collection of goods, packaging etc. Such facilities are provided while purchasing large level of goods. In traditional western countries, mostly women will be the customers of departmental stores. Women shoppers buy goods also, which are necessary for gents. Departmental stores provide various free services also. They provide goods on credit, help customers to carry goods their homes etc. Departmental stores provide facilities such as entertainment, a place for children to try out, cafeteria, waiting around the room, phone service, mail, papers, different information etc. to customers. Departmental stores remain energetic to make customers feel cheer and happy along with buying goods.

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